17 May Recruiting Donor Evangelists
“Andrew, Simon Peter’s brother, was one of the two who heard what John had said and who had followed Jesus. 41 The first thing Andrew did was to find his brother Simon and tell him, ‘We have found the Messiah’ (that is, the Christ). 42 And he brought him to Jesus” (John 1:40-42).
A board member profoundly said, “Every one of our board members should constantly be in conversations with people to find out where God is hiding money!” Some organizations schedule time in each board meeting encouraging members to identify, cultivate and solicit their friends and family. Andrew would have been a great board member! He believed John’s message and made a life changing decision to follow Jesus. Andrew became an evangelist. His first response was to find his brother Peter and tell him about Christ.
Your board members must become your greatest evangelists for your ministry telling everyone they meet about how your ministry is accomplishing incredible things for Christ. Encourage your board members to engage in these four action steps.
You can only share your mission with enthusiasm, if you are fully convinced that your ministry is meeting critical needs. Light up your board’s passion by sharing stories of changed lives.
The first networking question is, “Who do you know?” We jump to a list of famous, wealthy people that we probably don’t know (Bill Gates). Instead, we should look closer to home. Consider prospects in your church, community, and even family who would align with your mission.
Finding the Messiah motivated Andrew. Your ministry meets many human needs, but the most compelling message you can share is how your ministry leads people to Jesus.
Andrew did more than share the good news with Peter, he physically brought him to Jesus. Encourage your board members to bring their prospective donors for a tour, a special event, or lunch with your executive director. Inspire your prospective donors as they experience your mission.
Andrew didn’t know it, but he brought the person whom God would use to bring many into the Kingdom. Won’t you begin recruiting donor evangelists? Perhaps God will use the person you bring to bring many to your ministry and many more into the Kingdom.
Have a Spirit-led fundraising week,
Ron Haas has served the Lord as a pastor, the vice president of advancement of a Bible college, a Christian foundation director, a board member and a fundraising consultant. He’s authored two books: Ask for a Fish – Bold Faith-Based Fundraising and Simply Share – Bold, Grace-Based Giving. He regularly presents fundraising workshops at ministry conferences and has written fundraising articles for At the Center magazine and Christian Leadership Alliance’s Outcomes magazine.