27 Jun When the Donor Isn’t Ready
Posted at 04:11h in Capital Campaigns, Donor Relations, Fundraising, Major Donors 0 CommentsIf you've been involved in development work for long, you've probably had a situation where you made the “ask” of a donor before he/she was ready. How did you know they weren’t ready? A couple ways, probably – either he/she was offended, said “no” or gave a significantly smaller amount than you hoped for. No worries, we have all been there a time or two. Maybe a better question is - how would you know (for next time)? The relationship between a donor, the development staff person or volunteer assigned to him/her and the institution in need of support is a tricky one. There are guidelines of when a donor is ultimately “ready” for solicitation, but no hard, fast rules. Every donor, every organization and every campaign is different.